A better checkout. One-click buying. More local payments.
We’ve enhanced WooCommerce’s core features to enable customization without coding, boost customer conversion, and maintain flexibility with the top open-source ecommerce platform.
It’s faster, simpler, and converts 61% higher on desktop compared to shortcode.
The Checkout block provides a flexible approach to managing your checkout’s layout, flow, and design. Whether you’re starting your first store or scaling up, this intuitive visual builder allows real-time customization for an enterprise-level checkout experience tailored to your brand and customers.
With the Checkout block, you can:
Streamline local pickup
We’ve improved delivery method displays, allowing you to set custom local pickup options and include them in your checkout process.
Simplify account creation
Turn guest buyers into loyal customers with post-purchase account creation. Shoppers can create an account directly from the order confirmation page, automatically linking the new account to their order.
Convert more customers
Offer a mobile-friendly and accessible buying experience with three fully customizable, pre-built templates.
Share checkout links
Auto-populate carts and direct shoppers straight to checkout for instant bundle purchases.
WooPay: the fastest way to check out on WooCommerce, full stop.
Provide returning shoppers a one-click checkout experience with securely stored payment and shipping details, usable across all WooPay-enabled stores. Built and supported by Woo, it requires no additional setup, reducing friction and abandoned carts.
No login, no form fatigue
Customers save their order information once and can reuse it for single-click purchases on any WooCommerce store supporting WooPay.
It just works
WooPay is mobile-optimized, integrated into WooCommerce, and fully compatible with Woo checkout, requiring no plugin or API setup.
Faster checkout = fewer abandoned carts
WooPay-enabled stores consistently convert over 70% of their return customers and perform at twice the standard guest checkout rate.
WooPayments now supports Alipay, GrabPay, Multibanco, and WeChat Pay, adding more convenience and flexibility.
With these built-in payment methods, offer relevant local options quickly, growing your international audience and boosting global sales without new extensions.
Our team continually works to make WooCommerce faster, stronger, and more secure. Here are recent improvements and additions to help your business grow.
Understand the true cost of each product sold
Cost of Goods Sold is now built into WooCommerce core!
This native feature allows all Woo stores to calculate the exact profit margin on every product and order, enabling data-driven decisions about pricing, marketing, and inventory.
A major upgrade for product promotions
We’ve introduced four new product collections to suggest the right products at the right time. With upsells, cross-sells, related products, and hand-picked recommendations now available, you can cross-promote in any context.
Sort it your way
New sorting options have been added to the Product Collection block, giving you comprehensive control over product presentation to customers.
Enable seamless brand management
WooCommerce Brands is now part of our core platform, available out of the box with no plugins required. Create dedicated pages for each brand, add brand details to product pages, and help shoppers find them faster with brand-specific search.
Make a first impression
Impress customers from the start with new Coming Soon templates. Whether it’s a major update, a new store launch, or a polished rebrand, keep customers engaged and excited to return.
View it live
Use the new live email preview feature to see styling changes, modernize your design, and build shopper trust with consistent theme styles and branding.
Understand your revenue at a glance in WooCommerce Analytics
Explore advanced order attribution reporting in WooCommerce Analytics. These reports show the last touch in the shopper’s journey, broken down by campaign, channel, source, and device, enabling data-driven marketing decisions.
Save time and money with UPS on WooCommerce Shipping
Buy discounted UPS labels directly through your Woo dashboard with WooCommerce Shipping. Offer customers more shipping options at affordable prices, with flexible, on-time delivery.
Mobile optimization
Building on the success of the original desktop-focused design, we’re updating spacing, fonts, and other elements to drive more mobile conversions.
Skeleton loaders coming soon
Skeleton loaders are placeholders for information still loading on a screen, creating a perception of reduced wait time and a cohesive experience when checkout elements need refreshing.
Autocomplete on its way
Address autocomplete will soon be available on the Checkout block and built into WooPayments. Additional autocomplete capabilities will be offered for other payment gateways as a value-add if bundled with their service. Autocomplete enhances cart conversion, especially on mobile, where information entry can be challenging.
Additional updates
Stay tuned for improvements optimizing space and providing better font consistency throughout the checkout experience. We will enhance support for more custom field types, add a custom field block, and open access to inner blocks for rich custom field placement.
